Maximize Player Retention & Revenue. Minimize Fraud & Churn.
Boost Player LTV byĀ 3XĀ & Slash Churn byĀ 40%Ā with AI-Powered Player Insights.
Overcoming Key Gaming Industry Challenges
Did you know the gaming industry loses a staggering $3.3 billion annually to ad fraud? Fake users and bots inflate metrics, drain your ad budget, and negatively impact ROI. DMD is here to change that with innovative tools to combat fraud, enhance player engagement, and optimize revenue streams.
Built for Game Studios Battling Data Chaos & ROAS Plateaus
DMD empowers what's next in gaming.
From boosting player retention to eliminating ad fraud, our AI-based solutions drive meaningful results.
20%
Increase In-Game Revenue
40%
Reduce Ad Fraud Losses
35%
Improve Campaign ROI
Data Ingestion Layer
The Data Ingestion Layer collects and integrates diverse data sources like ad metrics, gameplay events, in-app purchases, and support tickets into a unified platform.
Multi-Source Integration
Connects seamlessly with ad platforms (Meta, Google, Unity), game engines (Unity, Unreal), CRMs, and CDPs.
SDK & API Support
Collects first-party data via SDKs, server-side APIs, and event pipelines.
Structured & Semi-Structured Support
Handles JSON, CSV, protobuf, and raw logsāensuring flexible ingestion.
Real-Time Streaming
Ingests player events and transactions as they happenāno lag, no batch delay.
Identity Resolution
Identity Resolution connects anonymous users across devices, platforms, and sessions to create a unified, accurate customer profile for personalized engagement and analytics.
Cross-Device Matching
Link gameplay from mobile, console, and desktop into one unified player profile.
Anonymous ID Mapping
Stitch sessions from unknown users using fingerprinting, IP logic, and behavioral signals.
Cookie-less ID Persistence
Maintain continuity without relying on third-party cookies or unstable identifiers.
Real-Time Profile Enrichment
Continuously updates player identity as more signals arrive.
Multi-Touch Attribution
Track the full player journey ā from impressions & clicks to game installs & in-app actions
Attribution Models
Support for first-touch, last-touch, linear, position based, and data driven models.
ROAS & LTV Tracking
Map acquisition channels to in-game revenue and retention.
Event-Level Granularity
View attribution paths down to the second for precise analysis.
Real-Time Attributionā
Real-TimeĀ AttributionĀ instantlyĀ tracksĀ andĀ assignsĀ creditĀ toĀ marketingĀ touchpoints,Ā
helpingĀ gamingĀ studiosĀ understandĀ whichĀ campaignsĀ driveĀ installs,Ā in-appĀ purchases,Ā andĀ
playerĀ engagement.
Bot & Emulator Detection
Filter invalid gaming traffic using behavior patterns, velocity checks, and device signals to ensure genuine user engagement.
Click Spam Prevention
Detect click floods from fraudulent partners by spotting abnormal click volumes and mismatched engagement signals.
Anomaly Detection
Trigger alerts on spikes in installs, in-app purchases, or events to quickly identify potential fraud or performance issues in your game.
Machine Learning Models
Continuously improve detection using labeled fraud datasets.
Advanced Fraud Detection for Gaming Integrity
Identify and prevent ad fraud, fake installs, bot activity, and suspicious in-game behavior in real time to protect revenue and player trust.
Dynamic Personalization Engine for Player-Centric Experiences
Automate cross-channel campaigns that respond to real player behavior.
- Behavior-Based Triggers: Launch campaigns based on rage quits, session length, or purchase behavior.
- Dynamic Content Injection: Deliver personalized offers, loot boxes, or promotions in real time.
- Multi-Channel Support: Reach players via email, push, in-app messages, Discord, or webhooks.
Quick start guide with DriveMetaData
01
Sign up
Create your account in seconds and choose your plan.
02
Integrate and data
Tailor your settings and preferences to fit your business.
03
Invite team
Add team members and collaborators to get started.